Mine's a Daiquiri |
It seems that barely a month goes by these days without it
being hijacked by a charity eager to encourage us all to stop drinking.
Once upon a time, January was the month when people - normally of their own volition and not for charity – would lock up the drinks
cabinet and forswear the public house to give their body a break after the
excesses of the Christmas season. A very worthy and sensible ambition (though I
remember lunching with an elderly politician and his nephew at The Gay Hussar one
rainy January day and a cascade of abuse was directed at the nephew for having
the temerity to emerge for lunch and not drink). Dry January has, of course, been
adopted by charity and last year more than two million people took part,
raising money for Alcohol Concern.
We are now, however, in the middle of a Dryathlon, promoted
by Cancer Research, which urges us ‘to give up alcohol this September and
become a Dryathlete’ after a ‘summer of overindulgence’. And after labouring
through an abstemious month, one would be forgiven for desiring a snifter, but
then we are being encouraged to become a ‘Soberhero’ for Macmillan Cancer
Support, and remain booze free for the 31 long days of October. Australia has a
Dry July campaign; I wouldn’t be surprised to see that emerge here too soon.
Now, this isn’t a criticism of these individual charities
who all do tremendous and valuable work but rather a concern about the
unintended consequences. Figures released by the Campaign for Real Ale (Camra) in
August showed that 21 pubs were closing across the country every week. Supermarkets, which still continue to sell alcohol at prices so absurdly cheap it is impossible
for a pub to compete, taxes on pubs and the role of pubcos are all cited as
major reasons behind these closures. But these charity events do have an impact
on the pub trade. The loss of two million customers for a month will inevitably
hit the bottom line. One publican admitted to me it was ‘hard to quantify’ how
much of a direct hit pubs took but said its impact was ‘significant’.
It is easy to forget how much of an important role the pub
plays in British society. It is a home away from home, a meeting place, a community
hub. An IPPR report in 2012 said:
‘One of the most important contributions pubs make to local
community life is that they act as hubs for the development of social networks
between local people. Our national opinion poll found that outside the home the
pub scored the highest of any location as a place where people “meet and get
together with others in their neighbourhood”’.
And a study by University Hospital in Basel found, unsurprisingly,
in a report published this week, that a single glass of beer can make people
more sociable.
The continuing loss of pubs damages the fabric of society. But,
this seems to be the ambition of some anti-alcohol campaigns. One
representative, from the World Cancer Research Fund, has repeatedly claimed: ‘About
24,000 cancer cases could be avoided every year in the UK if everyone stopped
drinking alcohol’. Any, albeit inadvertent, damage this could
cause to social cohesion - which, in itself, contributes to the health of individuals - is, it seems, ignored.
And then there is the Institute for Alcohol Studies, which claims
to be an ‘independent voice on alcohol policy’, but is in fact mainly funded by
the Alliance House Foundation, once known as the Temperance Federation. Four
people linked to the IAS were recently among the ‘experts’ advising the government
to recommend the reduction of safe weekly drinking limits for men from 21 units to
14.
Roger Protz, the editor of the Good Beer Guide, at the
launch of the 2017 edition just this week, warned:
‘the restrictions urged by the medical officers are taking
us on the road to Prohibition…. All the real scientific evidence shows that
moderate beer drinking can contribute to a health lifestyle. We should listen
to the experts – not the kill-joys of the Temperance movement.’
There can be few people who are not aware of the risks posed
by the excessive consumption of alcohol, and charities should be congratulated
for finding ever more innovative funding techniques in a competitive world, funding vital work. And yes, we should probably all drink less alcohol. But, I hope we have reached saturation point when it comes to month-long
dry-outs; it's enough to make one turn to drink.